According to retailers, the iPhone 7 sold in Russia significantly better than its predecessor
Retailers and mobile operators told about a significant increase in sales of the new iPhone 7 and iPhone 7 Plus compared to previous models. According to them, sales of new products in the first days significantly exceeded the performance of the iPhone 6s.
iPhone 7 and iPhone 7 Plus appeared in Russia officially on Friday, September 23. The first model in the Apple online store is depending on the memory capacity from 56 to 74 990 990 rubles. iPhone 7 Plus is on sale for 67 990-85 990 RUB., the Representative of “Coherent” Sergey Tikhonov in an interview with “Vedomosti” noted the excessive demand for “seven”: this year it was significantly higher than in the past on the iPhone 6s. Buyers are attracted to the design of the devices, improved camera, protection from water and dust, as well as new colors, he says.
Almost the entire first batch of iPhone 7 in “the Euronetwork” has gone on pre-orders, but it all is not enough, therefore, followed in the regions left and another party, said the representative of the retailer Elena Anisimova.
According to a representative of re:Store Lyudmila Semushina, for the first two and a half days iPhone 7 sold three times more than iPhone 6s over the same period in 2015. The demand for the iPhone 7 Plus is higher than on the iPhone 7, she said. The highest demand for devices with maximum (256 GB), memory of color “black onyx”.
Friday and Saturday 23 and 24 September, the online store “Beeline” sales of the iPhone 7 more than two times higher than the iPhone 6s last fall, says the representative of the operator Anna Aybasheva. “We are pleased with the result of the first sales of the iPhone 7 and iPhone 7 Plus. For the first hours in 16 cities, we have sold 2 times more units than last year. Leaders in sales of steel, Moscow, Rostov-on-don, Krasnoyarsk, Nizhny Novgorod, Samara,” she said. Best buy up ñ black, pink and gold color with 128 GB memory, she says.
The first day of the “MegaFon” has sold about twice as many new iPhone than the iPhone 6s last year, said his spokesman Julia Dorokhin. The demand for the iPhone 7 in the first two days of sales, 23 and 24 September, at least four times higher than the results of the previous line of iPhone 6s, says the representative of “M. Video” Valery Andreyev. The most popular model – “black onyx” iPhone 7 128 GB and iPhone 7 Plus 256 GB, she says. Also traditionally in demand regular black model and the color “rose gold” with the memory 32 and 128 GB, Andreeva notes.
The demand for the iPhone 7 is several times greater than the demand for iPhone 6s last year, but it is lower than was the case with the iPhone 6 that appeared on the market in autumn 2014, says a representative of MTS Dmitry Solodovnikov.
According to a source close to the company – partner of several manufacturers of equipment for the first weekend of sales in Russia was sold almost 30 000 iPhone 7 and iPhone 7 Plus. Sales higher than last year, more than 50%, he says. According to him, most iPhone 7 sold “Svyaznoy” and “M. Video”, 9000 and about 6000 vehicles.