Apple Watch dramatically dropped in price in the Russian retail

Releasing the iPhone 7 and iPhone 7 Plus, Apple forgot to update their “smart” watches. The product has received many improvements, the main of which is water-resistant and special modes for navigation, built-in GPS, a new Apple SoC S2 and a brighter screen. In anticipation of the beginning of sales of new Russian retailers have announced the reduction of prices on Apple Watch first generation. Branded watches Apple in the housing 38 are sold 30% cheaper.

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Apple Watch dramatically dropped in price in the Russian retail

Apple Watch is the first generation arrived in Russia in late July, 2015 at a price of 23 990 27 990 rubles for the version 38 and 42 mm (model Sport). Six months later, the company has raised the cost of the gadget up to 30 and 34 thousand.

At the moment, the Apple Watch Sport 38 mm can be purchased in Russian stores cheaper 20 000 — a reduction of 30%.

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Observers attribute the decline in the price of the Apple Watch with the imminent start of sales of the Apple Watch Series 2, which is available upon reservation. Now on Apple’s official website the first generation is on sale for 25 hours and 28 thousand roubles is more expensive than running a year ago.

Apple Watch dramatically dropped in price in the Russian retail

Should explain the situation pretty confusing lineup of wearable computer by Apple. The fact that the company not only released Apple Watch Series 2, but replaced the first generation Apple Watch Series 1, which preserve the previous version of the case and lack GPS but equipped with the same processor Apple S2, and Apple Watch Series 2.

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Thus, in addition to differences in size of the display (38 and 42 mm) and body material (aluminum or stainless steel) now has two generation (Series 1 and Series 2), both for the markets. And this is not counting the “real” first generation watch processor Apple S1: such models are already available through Apple’s official Store, but they surely will for a long time submitted from retailers, who have kept their old stocks.

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