Sales of Apple computers declined during the holiday period 2018
In addition to the problems associated with iPhone sales, Apple has also faced a decline in demand for the Mac in December.
According to Gartner, shipments of Apple computers in December 2018 amounted to 4.9 million units. For comparison, over the same period of 2017 were sold 5.1 million computers, the decline amounted to 3.8%.
Despite this, the company’s share on the market increased from 7.1% to 7.2%, which is a significant growth considering that the overall PC sales decreased from 71.7 million to 68.6 million units. Most of all losses incurred Asus and Acer, their supply decreased by 10.7% and 18.3%, respectively.
Sales to Lenovo increased by 5.9% to 16.6 million, making it the dominant supplier of computers with a market share of 24.2%. HP took second place, despite falling 4.4%, while Dell rose 1.4 percent to 10.9 million, maintaining its third place. Apple in the list of leaders on sales of computers is in fourth place.
It is worth noting that Apple has not yet announced the official financial results for December. However, on 2 January, the company shocked the technology industry, and investors, saying he expects revenues of $ 84 billion dollars instead of the previously anticipated 89-93 billion.
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