The Russians have adapted to the crisis: the sale of iPhone has grown for a year twice
Despite the difficult economic situation the Russians began more actively to buy up the iPhone. As it became known, Apple has twice increased the sales of smartphones in Russia. On the background of the scandal with exploding Samsung Galaxy Note 7 sale of South Korean phones are falling.
Publishing Hi-Tech Mail found on the social network Facebook report of the analytical company GFK. The paper reported about the positions of mobile manufacturers on the Russian market. Places are determined by the market share of the number of products sold per month.
The table shows 15 of Russia’s most popular smartphone manufacturers, including Samsung, Apple, ZTE, Alcatel, Fly and LG. Data are presented from November 2015 to December 2016.
According to analysts, the presentation of the iPhone 7 has helped Apple increase in October sales to a record 13.1 per cent. In August, Apple took 8.6% of market share, and a year ago two times less at 6.1%. So the launch of a new smartphone can be considered a success for Apple. In November, the company’s market share was 12.4%.
During the whole period took the first place Samsung. But September was a watershed moment for the company Apple introduced the iPhone 7 and was reported the first cases of fire Note 7. In the end, the manufacturer has lost market share: from 23.8% to 20.4%.
In November, Huawei’s managed to get into the top three, sliding into 4th place Lenovo. The company shows strong growth in just six months, increased its sales 3 times, from 2.5% to 8.6% market share.