How iPhone met the world in 2016
iPhone 7, iPhone 7 Plus and iPhone 6s have become three of the most popular smartphones in the U.S. in the period from September to November 2016 (inclusive). Then users of pre-bought gifts in anticipation of the upcoming holidays, and mostly their choice might have fallen on the device from Apple, reported the experts of Kantar Worldpanel.
According to analysts, within the above period, the iPhone won 31.3% of the U.S. market, while the share of Samsung was 28.9 %. However, not all countries Apple has received such a warm welcome: in Germany, for example, the percentage of the company was less than 2015, as in China. One of the biggest gains iOS happened in Australia.
Separately, the experts noted the reduction in the share of Windows Phone, and not only in USA but throughout the world, including in Russia. Together, iOS and Android in the next couple of years is 99.5% of the world market of operating systems, predicts Kantar.
Despite numerous reports of high level of sales of the iPhone in 2016, in reality the figure was much lower in 2015. That is why one of the main suppliers of Apple company Foxconn, a couple of days ago for the first time in 26 years reported lower revenue.